OpenAI GPTs Review: The Best Platform for Custom Chatbots?
What is OpenAI GPTs?
OpenAI’s custom GPTs allow individuals and organizations to design conversational assistants tailored to specific tasks, without the need for programming. Whether for customer service, educational projects, or internal workflows, these agents can be easily configured, incorporating specific instructions, files, and external functions, all from an intuitive platform that centralizes the process.
Clear and intuitive interface. No technical knowledge required to get started.
✅Complete customization without writing code, with custom instructions and flexible workflows.
✅Connect to external functions (APIs), upload files, and browse the web in real time.
✅Privacy and distribution controls: public, private, or shared GPTs via links.
Prices and Plans
The price of OpenAI GPTs is
No free trial available – $20/month.
For more details on the different plans, we recommend visiting their website.
Advantages and Disadvantages
Advantages
- Professionals looking for customized personal assistants (travel, agendas, content).
- Companies that want to automate repetitive tasks without writing code.
- Creators who want to distribute their GPTs on the GPT Store.
Disadvantages
- Large teams that require multi-user or collaborative control.
- Organizations requiring regulatory compliance outside the U.S.
- Users with low digital proficiency or preference for a Spanish interface.
OpenAI GPTs vs Alternatives
Compare to Google’s Vertex AI for more robust business solutions. See chatbot tools or explore writing tools.
AgentAya Verdict
User Opinion
With an average score of 4.8/5 on G2 and Product Hunt (July 2025), users highlight the ease of creating custom assistants, the flexibility the platform offers, and the solid performance of the GPT-4 model. The most common criticisms point to the initial learning curve and the lack of a multilingual interface.
Frequently Asked Questions
Does OpenAI GPTs work well for small businesses?
Yes, it’s a great, low-cost way for SMBs to create custom internal tools, such as a customer service assistant based on their own documents or a marketing idea generator.
How much does it cost to create OpenAI GPTs?
Creating and using custom GPTs is included in the ChatGPT Plus subscription, which costs around $20/month. Using the API has variable costs based on usage.
Is Vertex AI better for my business?
OpenAI GPTs is ideal for quickly creating simple, custom AI agents without any programming. Vertex AI is a much more comprehensive and technical platform, designed for developers to build and deploy large-scale AI models with greater control and security.
